As consumers of the internet age, it’s hard to argue that we don’t all expect to be able to talk almost instantly not just with our friends, but with the companies we do business with, too.
To grow your HVAC business's presence online and increase business through your website, you need a sound SEO and digital marketing strategy in place. The goal of your HVAC SEO campaign is to drive traffic to your website, which leads to more conversions.
Average watch time on an internet video is nearly three minutes—that means you can keep visitors on your landing page for not just seconds, but minutes, while providing them with the information they need to make an informed choice about your product or services.
Search engine optimization, or SEO, is one of the most important and misunderstood topics in the hospitality industry. Choosing the right focus keywords is really what makes or breaks most web content and SEO strategies.
A feature that's been released and tested since the first quarter of 2016, Google is formally announcing the world wide availability of Google Posts today.
We no longer live in the time of set and forget websites and there are a vast number of opportunities to improve your online experience after your website is launched.
Nowadays, potential clients are searching the web for relevant information, from reputable attorneys who can solve their situations. Here are the top 10 law firm marketing strategies.
As time goes on, and the internet grows, so too must your blog posts. Maybe your views have changed, maybe there's been some new tech that has come out since then. Whatever the reasons, updating your blog posts periodically is a must.
Dental marketing can help you grow your practice. Mistakes, however, are often being made in the process to the detriment of your dental practice's goals.
Sometimes you'll come across law firm websites that have the small Live Chat window in the corner of the screen, asking to engage you as a visitor. But is this a legitimate converter of leads and free consultation appointments?
When we talk about moving office locations, some of the factors to consider are certainly logistical, while others are marketing, SEO and brand based. Today, we'll discuss both as we walk down the 15 most common mistakes made when moving your office location.
While there are many strategies for businesses of all kind to advertise on the web, today we'll be discussing the top 10 digital marketing strategies for restaurants and bars.
Pool industry companies see a higher reach to their local areas using smarter digital marketing strategies to fine tune their efforts and investment. Today, we'll discuss the top 10 strategies for pool service companies.
Last October, Sophorn Chhay wrote a fantastic guest post for us on Auditing Techniques for your PPC campaigns. With that in mind, we've looked into a few further tactics for maximizing your pay per click results that we'll cover today.
If you're goals are to expand into different cities, and you're creating pages for each of these locations, there are three things you need to keep in mind to both help your first page of Google goals, as well as having engaging content.
It’s easy to write for exciting industries like content marketing and SEO, but what if you want to blog about an industry that isn’t as “exciting?” Here's 7 ways you can write for your boring industry.
In this interview, Ray talks about the things that West Coast Auction Company is up to today, and a few of the things that he's learned along the way.
Most local business websites get the most traffic on their homepages, their about pages, and their contact us pages. Some of your very popular blog posts may also be huge drivers for traffic to your site. Are you maximizing this traffic? Are you using your most popular pages to generate as many leads as possible?