Most local business websites get the most traffic on their homepages, their about pages, and their contact us pages. Some of your very popular blog posts may also be huge drivers for traffic to your site. Are you maximizing this traffic? Are you using your most popular pages to generate as many leads as possible?
The perfect landing page is an elusive concept, but there are ways to make your landing pages more effective at converting people that visit. Here's 3 simple fixes.
Experience Over Price: How to Shift Your Marketing Strategy to Entice Customers Seeking an Experience
Most of today's consumers are looking to obtain an experience, rather than just a product or service. Here's 3 ways you can adjust your marketing efforts.
No matter your industry, if you don’t ask your clients enough questions, you’ll have no direction, and no understanding of what they really need. Here's 7 tips on asking better questions of your potential new clients.
This morning I was searching for a few local service providers and BAM, there it was - A new Google SERP's page layout. Just as fast as it was there, on my next search a few minutes later, it was gone. Strange? It's common for Google to slightly change the layout of the search engine [...]
We’ve been talking so much about Millennials lately that we’ve forgotten about the other generations of people that we as businesses have to be selling to..
One of the biggest misconceptions about the internet and a website, specifically, is that you can just set it up and leave it alone.