What Does It Mean to be a Data Driven Agency?
Chris Williams2022-12-09T09:51:44-05:00A data-driven approach to digital marketing forces us to make decisions based on real data rather than hunches or guesses.
How To Create Your Perfect Target Audience Personas
Regina Brassil2022-12-09T09:39:54-05:00Before launching any marketing campaign, it’s important to have a solid understanding of who your target audience is. Defining your target audience is the first step in creating an effective marketing strategy.
How To Choose The Right Digital Agency
Chris Williams2023-09-25T12:46:22-05:00The best digital marketing agency will combine both short and long-term objectives to achieve incremental and exponential success.
Optimize Your Holiday Marketing Campaign With These Four Tips
Ashley Bardonaro2023-10-01T15:20:21-05:00Here are a few tips on how you can ramp up your small business marketing strategy in preparation for the holiday season this year.
How To Accurately Define A Target Audience For Any Business And Close More Sales
Chris Williams2023-05-10T20:44:52-05:00By having a clear picture of who your target audience is, you’ll be able to create marketing plans that resonate with those qualified buyers and converts them to paying customers.
Why Psychology Matters to Your Mobile Website Experience
Chris Williams2024-01-12T23:43:51-05:00With more than 50% of the world’s population now using smartphones, it’s important to understand why they use them, how they use them, and what they expect from a mobile website experience.
What my Royal Caribbean Cruise Taught Me About Remarketing
Chris Williams2024-01-12T23:43:03-05:00In the week leading it to my cruise, and even during it, I found some marketing tactics that were subtle, but quite intentional. And they reminded me of the ways that all of us should be utilizing Remarketing tactics for our own brands.
How Podcasters Can Use Alexa Skills to Reach More Listeners
Chris Williams2024-01-12T23:42:09-05:00The emergence of podcasting in the last few years isn't a flash in the pan. As consumers of content, we have little time and a ton of information that we want. Here's how to put Alexa to work for your podcast.
How Voice Search Has Impacted SEO, and 4 Ways Your Business Can Dominate
Chris Williams2024-01-13T17:27:10-05:00Voice search is already present on most phones, allowing you to just say, “Hey, Siri,” or “Okay, Google,” followed by a search command. Fundamentally, this has changed search engine optimization. Here's what you need to know...
7 Ways to Promote Your Online Training Courses Like a Pro
Tatyana Mournier2024-01-13T17:31:15-05:00Now that you’ve finished creating your training course, you might think you can just get it online and watch the trainees pile in. But if they can’t find, they can’t take the course and learn everything you’ve put together for them to learn.