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What Google’s Mobile Update Means For You

2024-01-13T18:55:10-05:00

Since the beginning of the year, Google has been dropping hints often about the importance and overall preference for sites to be mobile-friendly. From noting which sites are “mobile-friendly” on mobile searches to sending notifications via Webmasters Tools when a site has mobile usability issues that need to be fixed, Google has not been very coy when it comes to warning site owners and webmasters to make their mobile user experience a priority. So how can you be prepared for Google's newest update?

What Google’s Mobile Update Means For You2024-01-13T18:55:10-05:00

Using Demographics in Google Analytics to Increase Conversions

2024-01-13T18:56:03-05:00

Google Analytics (GA) is rapidly evolving to be a marketer's best friend. Even the main menu of Google Analytics has changed from the classic web analytics jargon to reflect marketing language: Audience, Acquisition, Behaviour, & Conversions. Things that we all really care about, rather than just numbers. Now Google Analytics is taking it one step further by including demographic and psychographic information inside Google Analytics. Here's how you can get started utilizing this valuable resource.

Using Demographics in Google Analytics to Increase Conversions2024-01-13T18:56:03-05:00

Growing a Church With Online Marketing

2024-01-13T18:56:41-05:00

Marketing is usually looked at as a necessity for small businesses, but it’s also crucial for your church and community. If you are part of a church or non profit organization, marketing is for you too.

Growing a Church With Online Marketing2024-01-13T18:56:41-05:00