In this inspiring interview, Dean Burnside, the owner of Good News Pest Solutions, shares his entrepreneurial journey, including the philosophy behind his business and its growth from a small company to a major player in pest management. Dean emphasizes the importance of values-driven leadership, community involvement, and creating a work culture based on faith, integrity, and a genuine desire to serve others. For those interested in business growth, values-based leadership, or community impact, this interview is packed with valuable insights.

Building a Values-Based Business

Dean’s story begins with his partnership with John Macy, the original founder of Good News Pest Solutions (formerly Macy’s Termite and Pest Control). Dean joined the company in 1996 and, within just a few years, bought out John to take full ownership. He recalls the initial goal of turning it into a “million-dollar company,” a milestone that would establish them as a serious player in the pest control industry. Dean and John set out on a five-year plan and, through dedication and hard work, quickly surpassed their original target. Today, Good News Pest Solutions is a thriving business with over 50 employees and $7 million in annual revenue.

The Shift from Pest Control to Pest Solutions

Dean emphasizes a unique perspective on his business: instead of simply “controlling pests,” his team focuses on providing eco-friendly pest solutions. Reflecting on the industry shift from the National Pest Control Association to the National Pest Management Association, Dean explains that his company embraces a mission to “manage” pests responsibly. He shares that this commitment to green solutions aligns with his personal faith and belief in being a good steward of the environment. As Dean explains, “We’re here to provide solutions that are eco-friendly and honor God’s beautiful Earth.”

Integrating Faith into Business

One of the most unique aspects of Dean’s approach to business is his commitment to integrating his faith into the workplace. After buying out John Macy, Dean was encouraged by a mentor to use the business as a “platform for ministry.” He joined the C12 Group, a Christian CEO roundtable, to learn how to lead his company with biblical principles. Over the years, Dean has cultivated a culture where faith plays a central role. Good News Pest Solutions starts every day with an open-door prayer meeting, which, as Dean describes, is “an invitation for everyone to bring their faith to work.”

Investing in Community and Employee Growth

Dean believes that a values-driven culture not only supports employees but also has a lasting impact on the community. His commitment to community involvement includes giving back at least 10% of profits to both local and global ministries. In addition, Good News Pest Solutions offers employees three paid days for volunteer work, a policy called Volunteer Time Off (VTO), allowing team members to participate in community projects. This initiative fosters a sense of purpose among employees and has strengthened the company’s reputation in the local community.

Dean also shares how he actively encourages generosity among his staff by organizing them into small “beehives.” Each month, these groups receive $1,000 to give back to the community in ways they choose, fostering an environment where giving is not only encouraged but celebrated.

Looking to the Future

Dean’s vision for the next five years is ambitious: to double Good News Pest Solutions’ revenue. He shares how a recent meeting with an industry consultant revealed the company’s potential for 15% growth annually, a goal Dean is excited to pursue. This growth, he believes, will enable the company to make an even bigger impact on the community and continue spreading God’s message while providing high-quality pest solutions.