In this heartfelt and motivational interview, Joey Coco, owner of Budget Blinds of Sarasota and Venice, shares his incredible journey of resilience, determination, and leadership. From overcoming life-changing injuries to becoming a young, dynamic entrepreneur, Joey’s story is an inspiring example of turning setbacks into opportunities for growth. Through his candid reflections on his personal and professional life, Joey encourages others to embrace challenges and aim for greatness.

Rising Above Adversity

Joey’s life took a dramatic turn in May 2016 when a severe accident left him with 75% burns. As a high school senior preparing for graduation and college at Florida State University, this unforeseen tragedy derailed his plans. Determined to move forward, Joey spent the summer in recovery and managed to start college at Stetson University in 2017. Despite physical challenges, such as mobility and balance issues, Joey adapted creatively to navigate everyday tasks, proving that resilience and resourcefulness can overcome even the toughest obstacles.

Reflecting on his recovery, Joey shared:

“It literally threw me off like eight months…and then boom, right back to it.”

Leading Budget Blinds with Vision and Drive

When the COVID-19 pandemic disrupted his family’s business operations, Joey stepped in to manage Budget Blinds of Sarasota and Venice. Starting at the ground level, Joey immersed himself in every aspect of the business, from answering phones to scheduling installations. Over time, he implemented innovative changes, focusing on growth and creating a collaborative, merit-based team culture.

Joey’s leadership philosophy revolves around fostering teamwork. As he explains:

“I always speak in terms of we and our team…you need to make it clear you’re on a level playing field with your team.”

By setting ambitious goals and rewarding his team generously, Joey has transformed Budget Blinds into a high-growth enterprise with a focus on excellence and community impact.

The Power of Positive Mindset

Joey credits his success to his unshakable belief in self-determination. Drawing inspiration from figures like Kobe Bryant, Joey emphasizes the importance of mindset in achieving greatness. He notes that many people limit themselves by adopting a “can’t-do” attitude, but he chooses to view every challenge as an opportunity to grow and prove his potential.

“I’ve always had this idea that I was going to be something really special,” Joey said, highlighting his drive to inspire others to break free from limiting beliefs.

What’s Next for Joey Coco?

Joey’s ambitions extend beyond Budget Blinds. With plans to open a new showroom in Venice, explore real estate ventures, and potentially become a motivational speaker and author, Joey is laying the foundation for a lasting legacy. His ultimate goal? To inspire others—whether overcoming challenges or pursuing ambitious dreams.