Is Facebook still a viable option for advertising?
Heather Williams2022-12-25T14:35:16-05:00Facebook’s capabilities as a marketing tool have diminished significantly in recent years. Here's why and what you can expect.
How To Create a Social Media Calendar for 2023
Tatyana Mournier2023-10-01T15:20:27-05:00A social media content calendar can be a great tool to help you decide where and when to share what content. Additionally, it allows you to have goals tied to each piece you post.
Reach or Impressions – Which Should Your Business Be More Concerned With?
Ashley Bardonaro2023-10-01T15:20:22-05:00When it comes to reach vs impressions, which metric is more important for your social media marketing strategy?
How To Sell On Instagram: 3 Strategies That Actually Work For 2021
Tatyana Mournier2023-10-01T15:20:25-05:00From major corporate brands to entrepreneurial shops, businesses worldwide are achieving significant sales results with Instagram. Here's how you can, too.
How To Drive Instagram Growth In 2021 On a Small Budget
Tatyana Mournier2023-10-01T15:20:26-05:00Instagram is a very competitive marketplace, so you need to create ads that can stop your prospect's scrolling long enough to read it.
Can Instagram Stories Help Your Business Soar?
aginto2022-01-01T14:33:16-05:00Instagram users are extremely active, and creating engagement for your business can be tricky. Here are 7 ways to use Instagram Stories to spark interest.
4 Ways Hotels Can Outshine The Competition With Instagram Marketing
Tatyana Mournier2024-01-12T23:43:16-05:00I sit down with hotel owners from time to time and they're just unsure how to use the Instagram platform for their business, and how to really maximize its potential.
3 Ways Your Customer Service Can Be Improved Using Social Media
Ashley Bardonaro2024-01-12T23:41:29-05:00You should always be trying to improve your customer service and experience. Studies have shown that consumers today are more interested in an experience than just a product or service.
7 Ways to Promote Your Online Training Courses Like a Pro
Tatyana Mournier2024-01-13T17:31:15-05:00Now that you’ve finished creating your training course, you might think you can just get it online and watch the trainees pile in. But if they can’t find, they can’t take the course and learn everything you’ve put together for them to learn.
Instagram Stories: 1 Year Later, and How It’s Changed The Game
Ashley Bardonaro2024-01-13T17:28:17-05:00It's been a year since Instagram introduced it's 'Stories' feature on it's already popular social platform. The move that essentially copied all of Snapchat's product with the IG app, has taken the platform higher than it's ever been before.